The Spanish brand MITT achieves resounding success in launching its new models for 2024 and consolidating its international expansion in the most important motorcycle event in the world.
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After the success of previous editions, where MITT managed to arouse the interest of important European distributors, this 2023 edition has been even brighter due to the presentation of surprising models and the consolidation of an international project that promises to convert the brand of JETS MARIVENT in one of the leading European generalist firms by range and sales volume.
MITT was presented at EICMA with an impressive stand of more than 200 square meters where all the motorcycle and ATV models were located. The presence of amateurs and professionals was constant, achieving a record number of visitors of around 650,000 people.
The most striking surprises at the stand were the three new medium and high-cylinder models that the brand will sell in 2024. Both the striking cruisers SIX SIXTY and EIGHTY EIGHT such as the new flagship of the Adventure range, the powerful MITT TT 555, aroused general admiration and were the target of all eyes.
With these three models, MITT makes it clear that its intention is to fully compete in the upper segments of the market, following the enormous sales success achieved this year by the MITT TT 530, which was also presented with new features and improvements in its 2024 version.
The two new custom-style models focus on the most modern concept of this type of motorcycle, with state-of-the-art performance and technical characteristics, while maintaining the spirit and idiosyncrasy that lovers of this philosophy seek. They have large and attractive water-cooled twin-cylinder V-engines that offer very high performance from low revolutions, ideal for offering a vigorous throttle response both in the city and on the road. They share architecture and refined details such as the inverted fork, the TFT instrumentation in an attractive circular display or the integral LED lighting, but they have important differences that position them in a well-staggered range.
So much the MITT 808 Like the MITT 808 BIG FOOT they have a cylinder capacity of up to 800 cc. The latter aesthetically stands out for its spectacular 240 millimeter diameter rear tire, the largest tire size available for motorcycles and which completely marks their personality. Both will be suitable for an A2 card and are scheduled to arrive at the beginning of the year.
The other novelty that caught the attention of the most passionate motorcyclists was the MITT TT 555, a model that is positioned above the MITT TT 530 thanks to a larger engine that is slightly higher in terms of performance, and especially because of the equipment at the highest level in all sections. It is worth noting the attractive single-link swingarm, the instrumentation with a large TFT screen and high-level standard finishes and equipment: reinforced engine and body protection bars, powerful LED auxiliary lights, disconnectable ABS, height-adjustable windshield, single-link rear swivel, inverted fork, 19-inch spoke wheels made of anodized aluminum and ready to equip tubeless tires, and so on. La MITT TT 530 will be suitable for an A2 card and the first units have already started to arrive at the brand's dealers across Europe.
But MITT does not neglect the 125 segment, the most important by volume, and which for 2024 is reinforced with three very different novelties that expand the brand's range of action.
As an access point to the Cruiser V Twin range, the new MITT MB TWIN 125 2024 will represent a new reference in this category for performance, quality and design. Those who don't know it can perfectly confuse it with a larger displacement motorcycle, both because of its modern and striking liquid-cooled twin-cylinder V-engine and because of its overall size and level of equipment. This bike comes to make its competitors pale with details such as the refined LED headlight, the exhaust finished in black and the inverted fork with brushed aluminum bottles.
For lovers of sensations with an A1 or B card, it also renews its sports offer with the MITT GP1 125 2024, a motorcycle equipped with a striking tubular chassis, double front disc brakes and LED lighting. Its powerful water-cooled engine exploits the performance allowed in the category to the maximum and its integral fairing in new colors inspired by circuit motorcycles, is designed to provide aerodynamic efficiency in search of maximum speed.
Among the scooters, the MITT ADV 125 was one of the stars of the stand. An adventurous scooter equipped with maximum equipment and details such as proximity key, USB socket, full LED instrumentation, space to store a full helmet under the seat, parking brake and Start&Stop system that shuts down and starts the engine at stops to reduce consumption and emissions. As extra equipment, you can install protective bars for the body, LED auxiliary headlights and a set of adventure-type aluminum suitcases and trunk.
Another scooter that will be talked about in 2024 is the MITT GT-MAX 125, a real GT, comfortable and full of details to offer the best to both the driver and the passenger and equipped with the most modern technology, since it now includes a proximity key. El MITT GT-MAX 125 It comes as standard with a four-speaker sound system that can be connected to the phone to play high-quality audio, the perfect complement to make the most of your spacious seat and the protection of your large windshield on the go. The large luggage compartment has a shock absorber to hold the seat when it is opened, a good detail that is complemented by others such as the USB socket or the adjustable handles.
The MITT ATV range has earned an impeccable reputation among demanding users of these all-terrain vehicles, achieving a commercial penetration that positions Jets Marivent as a market leader. For 2024, the offer is renewed with the new versions of the MITT 220 ATV and MITT 330 ATV. Both keep their off-road qualities unchanged but present new aesthetics and equipment improvements.
With all these innovations and the resounding reception obtained at EICMA, MITT is aiming for 2024 with the ambition to continue growing at an exponential rate inside and outside of Spain, based on a guarantee of reliability and leading service in the commercial segments in which it competes.
